As Director, Client Strategy, Kate leads our client research and strategy. She supervises creative development and implementation plans and ensures marketing and communication services remain consistent with approved strategies.
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Kate brings to our team a rare combination of a first career in healthcare and a second career in communications management. Perhaps that is why she has such a keen understanding of how people’s experiences shape their perceptions. It's the lens through which she sees every communication challenge – and one of the reasons she excels at creating marketing and communication programs that create healthy outcomes.
Her comprehensive approach creates the perfect segue to her passion in sustainability -- environmental, economic and social. A passion that has been the focus of much of her work, formal training and professional development over the past few years.
With a BSc in health sciences from UBC, a Master's Degree in Communications from Royal Roads University (where she earned the Chancellor's Award for the highest academic achievements in the faculty) and her completion of a Graduate Certificate in Sustainable Business from the Bainbridge Graduate Institute in Washington, Kate's credentials highlight the expertise she brings through our doors each day.
Kate is most known for the results she creates -- having helped business clients as well as government, healthcare and environment organizations achieve strategic results on-time and on-budget.
*ABC - Accredited Business Communicator - is a designation earned from the International Association of Business Communicators and represents the highest standards of strategic counsel and ethical conduct for professionals working in the communication industry.
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