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Wendy infuses strategy into every marketing communications challenge and solution. Her focus on measurable outcomes ensures that colleagues and clients are crystal clear about their objectives and are dedicating their time and resources to communication practices which produce results. Her communications leadership has guided many public and private organizitions through organizational challenges, including managing both business based issues and environmental crises, ensuring that all stakeholders - employees, media, shareholders and policy makers - benefited from timely and effective communication practices. Wendy spent years south of the 49th developing Internet marketing programs, email campaigns, online advertising and partner marketing departments within the high tech sector. She not only survived the dot com bubble, she returned to Canada with an e-communication acumen which has lead to measurable and award-winning results for many of our regional and national clients. In recognition of this leadership, Wendy has served as a blue ribbon panel judge for the IABC Gold Quill international awards program for the past three years. With a degree in Communications from Simon Fraser University, accreditation as a professional communicator and numerous national and international awards, Wendy is recognized by clients and communication industry colleagues as a champion of the power of effective marketing communication.
*ABC - Accredited Business Communicator - is a designation earned from the International Association of Business Communicators and represents the highest standards of strategic counsel and ethical conduct for professionals working in the communication industry.
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